For owners of home services businesses, 5 to 100 trucks.
Now teaching contractors which AI is worth the money.
[Real result sentence with a number.]
[FIRST NAME, LAST INITIAL] · [X TRUCKS] · [CITY, STATE]
[Real result sentence with a number.]
[FIRST NAME, LAST INITIAL] · [X TRUCKS] · [CITY, STATE]
[Real result sentence with a number.]
[FIRST NAME, LAST INITIAL] · [X TRUCKS] · [CITY, STATE]
Most AI advice for contractors comes from one of two places. Marketers who've never run a trades business, or technologists who've never been on a jobsite.
We're both.
There's no shortage of AI advice. That's the problem.
So how do you know which ones are worth the money?
Every week there's a new tool, a new post, a new guy on YouTube telling you what you should be doing. Most of it isn't wrong. It's just not for you. Advice built for a software company doesn't survive contact with a dispatch board and eight trucks.
So you end up with a folder of bookmarks and nothing running in your business.
We'll help you sort it. What's worth your time this quarter, what can wait, and what to leave alone.
The free advice isn't wrong. It's just not about your business. This is.
Start where you are
Build your AI chief of staff
Half a day, live online. You leave with it running.
Running on Claude, by the end of class it knows your customers, your crew, and how you write, and it doesn't forget any of it when you close the laptop. It tracks who owes you what, drafts replies in your voice, catches scheduling conflicts you'd otherwise miss, and flags what's about to slip, so you're not the only one holding it all in your head.
Most shops still run on memory and sticky notes. You leave having replaced them with three lists that update themselves.
What tomorrow morning looks like
7:40 AM. Coffee in hand. You open it up.
It's already read your inbox and your calendar. It doesn't hand you the raw pile. It tells you what needs you.
"Four things. The Delgados emailed at 11 last night, the repipe you finished Friday is leaking at the upstairs bath and they're not happy. Ferguson says the tankless units for the Marsh Street job are backordered three weeks, that job starts Monday. The bank meeting is Thursday, you told me to have the scoreboard ready by Tuesday, drop in Monday's export and I'll build it. And the tech interview you booked for 2 PM lands right on top of the weekly team meeting."
You say: draft the Delgados an apology and get Ray out there today, ask Ferguson what they can ship this week instead, here's the export for the bank, and move the interview, offer tomorrow same time instead. I'll read the Delgado note and the interview note before either goes.
You drop the file in. By the time you've finished your coffee, both drafts are ready, sounding like you because it learned from the emails you actually send. You change one line on the Delgado note and approve both. The Ferguson email is already in your drafts. Six weeks of scoreboards are in one file, revenue and average ticket both flagged, ready to print.
That's the daily punch list. Five minutes, everything that needs you, nothing that goes out without you.
What you'll build in class
A half day, live online. No coding, no technical background required. You build it step by step, in front of you.
What it can and can't do
It reads what you connect. It doesn't act without you saying so. Every draft, every list, every routing rule stays visible and editable. And it doesn't take weekends off: what you told it in March is still there in October.
Best practice: bring your team. Everyone builds their own, in their own seat.
We run in breakout rooms. Nobody in class sees your screen, your files, or your numbers, including the other owners in it.
Weekly coaching group
45 minutes, every week, same time. Because you have a business to run.
Every Thursday at 4:00 Eastern Time. Both of us hosting. Bring a question, we talk it through with the room. Every session covers several real businesses, so you leave with answers to questions you hadn't thought to ask yet.
How a session runs
Sessions are recorded and tagged, so the library grows every week and you can find what you missed.
We'll also discuss what's not worth doing
Half of what we cover is what to skip. Most AI tools sold to contractors don't pay for themselves. We'll tell you which ones, and why, before you spend.
Founding cohort
SPECIAL PRICEThe group is $79 because we're 15 seats in and still building it. Founding members keep that price.
The price is low because you're early. There's no library yet, and the first members are the ones who fill it.
Join the cohortOnce we know your business, there are two deeper ways we work with a single company.
Two people who've done this from opposite ends.
Stephen Akian
15 years in home services, and still in it. He runs Akian Plumbing, Heating, Cooling and Electric, an eight-figure business: 20,000 customers, 50,000 work orders, crews, trucks, payroll, the whole thing.
He makes every decision you're making. Which software to buy and which to rip out. What to do when the phone rings after hours and nobody picks up. Whether the new hire is worth another month.
Eric Karofsky
20+ years leading digital programs for companies like Michelin, Royal Caribbean, Fidelity, and The Broad Institute of MIT and Harvard.
A frequent speaker on AI innovation and adoption.
He starts with what the business needs and who has to use it, then builds something people will actually use and that pays for itself.
Who this is for
Owners of home services businesses, 5 to 100 trucks.
Plumbing, HVAC, electrical, roofing, and the rest.
Questions
Who should come?
Do I need to bring numbers?
Do you sell me something at the end?
What if I miss a week?
Will you look at my specific business?
Can I cancel?
How big does the group get?
What's the difference between a workshop and the 90-minute session?
Will you just do it for us?
Do you work with our existing software?
What does it cost?
Do I need to be technical?
Do I need to already have AI tools?
Is this just ChatGPT tips?
Talk to us
Tell us a bit about what you're dealing with and we'll follow up. No pitch — if we're not the right fit, we'll say so.
Thanks — we'll be in touch shortly.
A plumber who scaled a business to $14 million.
An AI expert who has built for global brands to local shops.
For owners of home services businesses, 5 to 100 trucks.
20 minutes. No pitch. If we're not the right answer, we'll say so.